MEET BOSTON
Since rebranding the Greater Boston Convention and Visitors Bureau as Meet Boston, we’ve reintroduced our our city to would-be visitors with the “Boston never gets old” campaign.
The Drummer (Anthem version)
Times Square billboards highlighted our out-of-home campaign at launch.
Meet Boston Music Fest took our local music scene on the road to Atlanta. (Case study)
We created double-sided posters to hand out at the MB Music Fest. Each highlighted a different element of our music scene, with a hand-drawn venue map on the back.
2024 Holiday Radio spots played on 24-hour holiday music stations.
We’ve also created spots about our nightlife, culinary scene, and various seasons.
"Anticipation" :30 (Evergreen)
"Peak Foliage" :30 (Fall)
Boston ‘24 :30
"POV" :30 (Summer)